ALAC Digital Analytics & Insights

ALAC Digital Analytics & Insights

ALAC Digital Analytics & Insights

Apple

1 hora atrás

Nenhuma candidatura

Sobre

  • The people here at Apple don’t just create products — they create the kind of
  • wonder that’s revolutionized entire industries. It’s the diversity of those
  • people and their ideas that inspires the innovation that runs through everything
  • we do, from amazing technology to industry-leading environmental efforts. Join
  • Apple, and help us leave the world better than we found it! We are seeking a
  • highly motivated eCommerce Analytics professional to join our rapidly expanding
  • business. This role will be responsible for supporting the performance of Apple
  • products across our main digital partners in Latin America. The successful
  • candidate must be proactive, and thrive in a fast-paced, dynamic environment.
  • The ideal candidate will track the compliance of Apple’s customer experience and
  • digital campaigns at our eCommerce Retailers and Marketplace in ALAC, including
  • search, content optimization, catalog setup, attach, and conversion results.
  • This person will collaborate closely with our local sales and marketing teams to
  • align on the most valuable online insights to maximize Apple’s opportunities on
  • our partner’s platform.
  • DESCRIPTION
  • Deliver the optimal Apple CX (customer experience) and closely supervise the
  • buying journey for Apple’s products focused on achieving higher PDP views,
  • conversion and exceeding sales growth. Partner closely with Account executives
  • to identify pain points in the partner’s online journey from Search, PDP, Cart
  • to Checkout, and recommend digital roadmap improvements to support account plans
  • and forecast. Run test and optimization experiences along the sales purchase
  • funnel to implement WW digital best methodologies and programs. Responsible for
  • building and promoting digital QBRs with strategic partners with the objective
  • of showcasing insights and support the plan for future projects. Work close with
  • marketing team to build a process to standardize, analyze and automate digital
  • campaign reporting into sales dashboard. Lead the implementation of digital WW
  • tools and automation into the ALAC geo such as Salesforce, Digital Experience
  • Monitoring, Cascade, Shopify. Responsible for partners' digital online KPIs
  • report, web analytics and performance metrics - weekly, monthly and quarterly.
  • MINIMUM QUALIFICATIONS
  • +5 years of relevant experience analyzing and building insights from customer
  • experience and sales growth through data analytics or digital strategy. Previous
  • experience in digital commerce, Retail media, Social platforms or marketplace
  • sales. Experience managing external and internal partners, collecting and
  • presenting data results to support negotiation of programs and business projects
  • from analyzing, to implementation, reporting and optimization. Strong problem
  • solving skills to identify critical issues and opportunities, evaluate options
  • and provide clear recommendations for sales growth. Analytical ability to
  • transform key performance indicators (KPI) into actionable insights. Proven
  • understanding of eCommerce purchase funnel and CX data (Click through rate, Page
  • views, Conversion rate, Abandoned cart). Excellent presentation and
  • interpersonal skills. Proficiency in English --written and verbal-- is required.
  • PREFERRED QUALIFICATIONS
  • Spanish fluency a plus. Experience running online tests for UI/UX and base
  • management. Experience with Tableau, Python, and AI tools is a notable
  • advantage. Bachelor's Degree or equivalent work experience