Sobre

• Join the Pioneer Crypto Brand in the Philippines!

• Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.

• Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

• We are seeking a proactive CRM Specialist to join our marketing team remotely on a temporary 3-month contract, with the potential to extend up to 1 year. The successful candidate will manage and optimize customer engagement strategies, oversee the customer journey, ensure data-driven decision-making, and provide regular reports and insights to the Head of Marketing in Brazil.
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• Responsibilities
• Manage customer journeys, including onboarding, retention, and reactivation.
• Execute email, push, and SMS campaigns accurately and on time.
• Maintain data quality and segmentation for targeted campaigns.
• Monitor and report key performance indicators such as open rates, CTR, conversions, churn, and LTV.
• Provide actionable insights and recommendations to the Head of Marketing in Brazil.
• Collaborate with Marketing, Product, and Growth teams across time zones.
• Continuously optimize campaigns to improve performance.

• Qualifications
• Experience with CRM platforms such as Braze, HubSpot, Salesforce, LeadConnector and/or Homio.
• Experience in crypto products, exchanges, blockchain protocols, or digital assets.
• Fluent in Portuguese and English; Spanish is a plus.
• Proactive, results-oriented, and able to work independently.
• Able to follow instructions and collaborate effectively within a team.
• Willing to go beyond basic responsibilities.
• Flexible to work across global time zones, including collaboration with Asia.

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• Join the Coins Team Now!

• Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

• Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

• A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.