Google Ads Expert & Landing Page Optimizer for Hormone Therapy Bookings
Upwork

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•1 hora atrás
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Sobre
We are seeking a skilled Google Ads expert to create and optimize a campaign specifically aimed at driving bookings for hormone therapy services. The project involves a one-time setup that includes keyword research, ad creation, and landing page optimization to maximize conversions. Experience in the healthcare sector is a plus. If you have a proven track record of successful ad campaigns and can enhance user experience on landing pages, we want to hear from you! We are a growing, local chiropractic and hormone replacement therapy (HRT) clinic based in Lakewood, Colorado, and we are ready to scale our HRT patient base. We’re NOT looking for a retainer agency, or someone who wants us to hop on endless calls. We want a highly-skilled freelancer who can set up and launch a profitable Google Ads campaign and a high-converting landing page — à la carte, fast, and with measurable ROI. What We Need Done (Deliverables): This is a one-time project. If you perform well, we’ll rehire for future campaigns. We need: 1. Google Ads Setup (Search) - Keyword research focused on high-intent, local HRT keywords - Campaign & ad group buildout (3–4 tightly themed ad groups) - Write compelling ad copy (3–4 text ad variations) - Implement ad extensions (sitelinks, callouts, call, location, etc.) - -Set up geo-targeting within 30 miles of Lakewood, CO - Conversion tracking setup (form submits & calls) 2. Landing Page Setup - Build a conversion-focused landing page using our approved wireframe and copy (we will provide branding assets) - Mobile optimized, fast load speed, and clearly designed to convert local traffic - Simple lead capture form (Name, Phone, Email) - Integrate with existing CRM/email or send leads via email 3.Reporting Setup - Ensure full tracking: Google Tag Manager, Google Analytics, and conversion goals configured - Provide a simple dashboard or Google Sheet report showing leads generated, CPL, CTR, and conversion rate (daily or weekly basis) What This Is NOT ❌ No ongoing monthly management ❌ No salesy pitch about impressions or clicks — we care about leads and bookings only ❌ No retainer deals. Strictly à la carte project. If it works, we’ll gladly pay for repeat one-off projects. Ideal Candidate Requirements: 1. You’ve run local lead gen campaigns for medical, dental, wellness, or therapy clinics 2. You can prove results — actual revenue/bookings you’ve generated for clients 3. You have case studies or screenshots of ad campaigns that drove actual patient acquisition 4. You’re fluent in Google Ads, Landing Page CRO, and Analytics/Tag Manager 5. You’re responsive, don’t ghost, and you meet deadlines What We Expect From You In Your Application: Please include: 1. Proof of Results — Real examples of past clients you helped grow revenue (not just clicks) 2.Your Process — How do you approach setting up campaigns and pages? 3. Tech Stack — Tools you use for landing pages, ads, tracking 4. Estimated Timeline — How long will setup take? 5. Project-Based Rate — Total price for this full setup (Google Ads + Landing Page) 6. Deliverables You’ll Need From Us — What assets, access, or info do you need to move quickly? ⚠️ If you do not include the items above, your application will be discarded. We don’t work with people who overpromise or lack transparency. What We Will Provide You: 1. Wireframe and copy for landing page (approved and ready) 2. Brand logo, color palette, fonts 3. Access to Google Ads & Analytics accounts 4. Clinic address, phone, service details 5. CRM/email setup (if you need to connect lead forms) 6. A clear budget (we are starting with $50–$100/day in ad spend) Budget & Pricing: 1. We are offering a competitive flat rate of $500–$800 for the entire project (depending on experience & quality of past results). This includes full ad buildout, tracking, and landing page setup. Note: We pay promptly upon completion and don’t haggle. Next Steps: 1.If you’re a specialist who can launch and optimize a real, performance-focused funnel that drives booked consultations, then we want to hear from you. 2. Click “Apply” and include everything we asked for. 3. If you crush this project, we will absolutely bring you back for future expansion work.




